In the last post, you would have seen how important it is to keep your message succinct and concise.In this post,you will see why a Call to Action is vital for your business.

What is a Call To Action?

 a piece of content intended to induce a viewer, reader, or listener to perform a specific act, typically taking the form of an instruction or directive (e.g. buy now or click here).

First search result on Google

So for your business,you get people to move to the next stage of the of the conversation. So things such as “Buy now” or “Click here” for more information will get people to do what you want.

As a business owner,you are a leader. Having a call to action shows that you are leading with intention.Do not forget it. Your audience are looking to you for direction.

A call to action is not just about sales,it shows leadership,confidence and direction.

Magic Mak Mulenga

So why should you to listen to Blondie’s Call Me?

Well Blondie’s Debbie Harry,says “Call me” and gives specific instructions to her target audience .

Call me (call me) on the line

Call me, call me any, anytime

Call me (call me) my love

You can call me any day or night

Call me

Call me- Blondie

When your call to action is strong,you are telling your audience the next steps and helping them solve their problem.

Make sure you have that Call to action at the end. Call to actions show leadership to your potential customer.

In the next post,I will be discuss why your copy should be “Hot Stuff” according to Donna Summer.

If you want to ask any questions about Call to Actions then contact me at